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TikTok staff told to avoid flagging problems with Amazon accounts

Exclusive: Internal communications suggest video platform working to protect its lucrative relationship with e-commerce firm

TikTok staff were told they should avoid flagging potential problems on Amazon accounts to protect the video platform’s lucrative commercial relationship with the e-commerce multinational, according to internal communications seen by the Guardian.

Some moderators were told in the autumn not to take negative action against a list of more than 60 Amazon-related accounts on TikTok because the US company is a heavy advertiser on the platform.

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