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IAS Announces First-to-Market Partnership With Snap to Provide AI-Driven Brand Safety and Suitability Measurement for Advertisers

Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimisation platform, today announced a first-to-market partnership with Snap Inc. (NYSE: SNAP) to provide advertisers with increased transparency across their Snapchat campaigns through IAS’s AI-driven Total Media Quality (TMQ) Brand Safety and Suitability Measurement product. “We are excited to partner with Snap to deliver […]

The post IAS Announces First-to-Market Partnership With Snap to Provide AI-Driven Brand Safety and Suitability Measurement for Advertisers appeared first on UK Tech News.

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