© 2020 – 2024 AEA3 WEB | AEAƎ United Kingdom News
AEA3 WEB | AEAƎ United Kingdom News
Image default
Tech

Mapping the Customer Journey: How to Reduce Friction Due to SCA

Strong Customer Authentication (SCA) was introduced with the aim to reduce ecommerce fraud. And while the two-factor authentication process is coming into force right on time with fraud attacks rife in the ecommerce landscape, it is also creating friction in the customer journey. Unfortunately, higher cart abandonment rates and lost revenue are some of the […]

The post Mapping the Customer Journey: How to Reduce Friction Due to SCA appeared first on .

Related posts

Aito secures additional €6 million funding to further commercialise its haptic touch solutions

AEA3

PPRO offers integration into PayPal Commerce Platform for PSPs worldwide

AEA3

Internet service provider glides into a new partnership with virtualDCS

AEA3