His tax-and-spending maths may be bonkers, but while Labour dithers, the Reform leader knows just what his voters want
If Nigel Farage has a secret weapon, it is his seeming refusal to take things seriously.
His habit of repairing to the pub at any opportunity – though in private, he’s said to barely drink now – and the cheerfully unabashed amateurishness of his operation have long made other politicians look stuffy by comparison. But the chaos is also, as it was for Boris Johnson, a means of defence.
Gaby Hinsliff is a Guardian columnist
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