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UK consumer confidence dips to lowest level since 2023 amid tariff concerns

GfK index falls by four points in April to -23 as domestic tax increases and rising bills also weigh on households

Consumer confidence in the UK has fallen to the lowest level for more than a year amid concern that Donald Trump’s trade wars could further drive up living costs for British households.

The latest barometer of sentiment from the data company GfK fell in April to its lowest level since November 2023, as a combination of domestic tax increases, rising bills, and worries over the US president’s tariffs weighed on consumers.

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