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Accountants’ role reimagined as 75% of accounting practices cite increased demand for investment and strategy guidance

The role of accountants is being redefined, as UK businesses demand advanced financial guidance rather than just traditional bookkeeping. According to new research launched today from embedded payment leader, Modulr, investment and business strategy advice (75%), forecasting (73%) and accounts payable/receivable (66%), are now top priorities – signalling a dramatic evolution in client expectations. Yet […]

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