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Cut food waste at home by sniffing and tasting, urges new campaign

National government-backed initiative will replace ‘use by’ with ‘best before’ and urge people to judge for themselves

Worried about whether the yoghurt, milk and cheese sitting in your fridge is still safe to eat? Rather than rely on the misleading “best by” date stamped on the side, perhaps its time to “sniff and taste” your staple foods.

That’s the aim behind a new initiative to fight the UK food-waste mountain, by reducing the amount thrown away in the home.

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